The Malaysian Advertisers Association’s (MAA) Annual General Meeting was held recently and the association has re-elected its President and Vice President, Mohamed Kadri Mohamed Taib…

The Malaysian Media Conference 2020 (MMC2020) is less than a month away. As we gear up for this industry exclusive gathering, what we’re most excited…

LONDON (Reuters) – Facebook, YouTube and Twitter have agreed on first steps to curb harmful content online, big advertisers announced on Wednesday, following boycotts of…

When the environment makes customers feel insecure, empathetic marketing is the only way to realise success. But if you don’t know your customers intimately, empathy…

Read issue 264 now! WEB: http://hams.top/264PDF:  http://hams.top/264s This week in Weekender: 04 What do you really think? 07 The Malaysia Chief Marketing Officers (CMO) Awards is back.…

It is said that all the elements in an advertisement are primarily designed to do one thing and one thing only: get you to read…

For almost 50 years, I had been an employee working for various news organisations. Officially, I “retired” on Dec 31, 2016 and the following day,…

As Star Media Group (SMG) announced the retrenchments of hundreds of staff, more senior staff have put in their resignation letters. The low morale and…

According to The Social Dilemma, a documentary-drama hybrid released on Netflix this month, Russia is not to blame for influencing elections around the globe. They…

d-Commerce Metrix levels playing field to enable data-driven performance for online marketplaces. Dentsu Aegis Network (DAN), as part of driving its Digital Society Agenda which…

In this special New York Times report by Jamelle Bouie, the question of “How much longer are we going to allow its platform to foment hatred…

The Changi Airport Group production honours the tireless individuals who take care of the many tourism attractions and sights across Singapore. Changi Airport Group (CAG)…

The annual Malaysian Media Conference, or MMC, has now been postponed to October 23 as the industry scrambles to find its footing since the announcement of the…

By Greg Paull, Co-founder and Principal, R3 Years ago, I was asked if it was mandatory for media pitches to be handled by consultants. I…

The story of an amazing Malaysian brand. The Malayan Tiger (Panthera Tigris Malayensis), (Panthera Tigris Jacksoni), found only along the Malay Peninsula, is a ‘Critically…

MDTCA’s site blocking efforts contribute towards consumers migrating to legal services. A new study of the online content viewing behaviour of Malaysian consumers, has found…

Read issue 263 now! WEB: http://hams.top/263 PDF:  http://hams.top/263s This week in Weekender: 06 Advertising to blame for big bad world of Social Media? 10 The only 60-year…

The Malaysian Media Conference 2020 brings you The Great Comeback, happening this 25 September at the Sime Darby Convention Centre. Did you catch the full…

By Greg Paull, Co-founder and Principal, R3 These are always demonstrated with impressive charts showing potential cost efficiency savings backed up with successful case histories…

30% sales drop in Q2, 2020. This year has been the worst period for retailers in Malaysia since 1987, as the market turned into a…